WHAT TO WEAR ON A PHOTO SHOOT

After procrastinating for months, you’ve finally plucked up the courage to book a photographer, what a relief! The next step, the preparation for the shoot and the all important decision about what the heck to wear. Of course, you want to come off looking photo shoot amazing, but effortlessly cool at the same time. Simples!...

Here's a few tips to avoid cluelessly standing in front of your wardrobe and get you confidently ready for your photoshoot!

THINK ABOUT YOUR SURROUNDINGS

Particularly when you are shooting outdoors or in a neutral indoor setting, it’s always best to avoid the crazy bright colours, so you’re not too stark contrast to your surroundings. Of course you want to stand out from the background, but you don’t want to be out of place in your environment, so dress to suit the setting. Think about the prominent colours in your shoot location and choose colours that will compliment not clash.

CONSIDER YOUR BRAND COLOURS

The best way to get a cohesive look on your Instagram and website, is with 1. professional photos and 2. with colours. So think about incorporating your brand colours in to your outfit. Even small pops of colour can help create connection between images.

YOUR OUTFIT SHOULD REFLECT YOUR BRAND STYLE

If you're an eco boho brand, don't rock up to a shoot wearing corporate attire. If you're a creative service who works from home, heels probably aren't realistic. Make sure that the vibes you're putting out there are an authentic reflection of who you are, what your brand is and what it stands for.

DON'T OVERDO IT

Just because you are going to be in front of a camera, it doesn't mean you have to get all dressed up, keeping it simple is often the key. Think about the vibe you want to give off to the people seeing the photos, what you want them to feel about you when they see your photos and just be true to yourself, no one can judge you for that!

Now that you have your outfit sorted, get 6 tips on how to calm your nerves before a photo shoot!

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